The client is a tech company and a digital innovation expert. The company works with Government and Enterprises on digital innovation.
The Goal
Increase user base for the new software (app building platform).
The Challenge
The app is new to the market and in the early stage of development.
The Plan
Launch the following campaigns:
-Offer 14 Day Trial no credit card needed
-Educational campaign about the platform
The Results
-Leads: 625
-Ad Spend: $9,878.17
-Cost Per Lead: $15.81
-Campaign Duration: Decem2 Columnber 2022 - March 2023
The company gathered sufficient data that they can leverage such as what app does thImage Slidereir market really want to build, what are the roadblocks in using the platform etc. these direct market responses are important data that can be leveraged for future campaign angles.



The client practices Labor and Employment Law who serves employees that are wrongfully terminated for a variety of reasons.(Sexual harassment, Unpaid Wages, Racial Discrimination, etc.)
The Goal
Increase cases being retained every month by generating high quality leads.
The Challenge
-Generating a ton of low quality leads
-Wasted a lot of time calling low quality leads
-Generating only 2 cases per month from the campaign
The Plan
-Launch FB and IG Ads with relevant case types
-Launch campaign with scroll stopping creative and persuasive copy
-Launch automated follow up sms and email
-Launch high converting marketing funnel to filter out low quality leads
The Results
-Leads: 734
-Cases: 52
-Cost Per Lead: $31.64 (Industry Standard $50+/lead)
-Cost Per Case: $446.57
-Ad Spend: $23,221.65
-Average Case Per Month: 6
-Average Value Per Case: $10,0000 (or $520,000 for 52 Cases)

Startup business with limited budget & untested products.
The Goal
Reach target sales in a profitable manner.
The Challenge
-Product is not tested
-Budget is limited
The Plan
-Launch FB and IG Ads for each products
-Test multiple marketing angle
-Test multiple creative
-Test multiple copy
The Results
-Sales: 500,000+
-ROAS: 8.63
-Campaign Duration: 92 Days




Will Cortson
Director | MapBoost
Ash Bailey
Growth Marketer
Jordan Bayliss
Director | LeadSuite
Mitchell King
Director | Startd
Daniel West
Director | MacWest Gardening & Landscapes
Harry McWilliams
Director | MacWest Gardening & Landscapes
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Most businesses don't need more leads. They need a better system for converting them.
Julius is a Filipino Marketing Automation Specialist who helps businesses build customer acquisition systems that generate leads, automate follow-ups, and convert more prospects into paying customers.
Over the past seven years, he has helped businesses across the Financial, Health & Wellness, Fitness, Pet Food, Fashion Apparel, Sports Equipment, Solar, and Legal industries streamline their marketing and sales processes through paid advertising, CRM automation, AI-powered solutions, email and SMS marketing, and conversion-focused funnels.
Rather than treating advertising as a standalone tactic, Julius builds complete marketing systems designed to produce predictable, scalable growth.


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